
This Phoenix-based plumbing business had an existing website but it was outdated, slow, and poorly structured, resulting in low conversions despite steady traffic. After implementing a conversion-focused website redesign, SERP Champions helped the business achieve a 170% increase in service inquiries within 30 days.
Instead of just refreshing the design, we rebuilt the website around user intent and service accessibility, optimizing navigation, call-to-action placement, and mobile performance. This transformed an underperforming website into a high-converting lead generation asset.
The business was facing:
Redesign the website to improve user experience and increase service inquiries.
SERP Champions focused on building a strong ranking foundation.
We improved:
👉 Result: improved user experience
We optimized:
👉 Result: higher inquiry rate
We enhanced:
👉 Result: increased user trust and engagement
Redesigning a website with user intent in mind can unlock hidden conversion potential.
SERP Champions transforms outdated websites into high-performing lead generation systems.
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